Job Description
Job Title:  WS Channel Manager
Posting Start Date:  9/30/25
Job Description: 

Job Summary

  • Responsible for attaining volume targets in identified and assigned key wholesale channels through excellent execution of channel development programs (promotions, exclusivity, etc.)
  • Define & Identify wholesale opportunities & customize wholesale’s program to drive target - Proposed program by packs & brands mix to drive distribution in rural expansion through wholesale channel

Key Responsibilities

  • Lead the development of the wholesale channel & category plan 
  • Build account/ channel specific trade plans to aligned with total trade category plan to deliver category/ brand objectives and build channel PicOS 
  • Understand the specific industry scope by region to tailor made the plan
  • Map the wholesaler network to request RTM to achieve full potential by region 
  • Identify trade spend opportunities and allocate funds for each sector while analyzing risks
  • Match brand objectives with customer/ market needs. Work with field sales tea to ensure excellence in in-store activation
  • Optimize cost to serve
  • Work out monthly rolling forecast for assigned channels
  • Prepare promotion sell-out volume with attention to market intelligence information
  • Co-work with marketing team in launch/ re-launch and consumer promotion activities
  • Plan and execute DFR and DME budget for WS channel by region
  • CHANNEL MANAGER - WS
  • Mô tả công việc | Job Description
  • Allocate promotion volume to channel/ customer in charge
  • Develop and execute all trade/ schematic shopper promotions
  • Lead the communication to internal and external stakeholder on the scheme
  • Evaluate ROI and post-promotion evaluation

Requirements

  • University/Bachelor’s degree
  • Strong analytical, communication, innovation, problem solving and decision making
  • Good in Project Management
  • Ability work under pressure and in a dynamic environment
  • Ability to influence/ motivate and collaboration
  • Creative and innovative
  • Good English both writing and speaking

***Please note that by submitting an application to us, you consent to our processing of personal data about you that is provided by you and otherwise lawfully collected by us (which may include sensitive data) for our company's recruitment purpose. Where you provide us personal data of others, you further undertake that we are permitted to receive and process such data for the purpose for which you provided it. You may send your queries or request for support concerning our personal data processing activities to hrvn(at)coca-cola.com.vn. To better understand our personal data processing practices, please visit www.swirecocacola.com/en/Others/Privacy-Policies.html to the full Privacy Policy of Coca-Cola Beverages Viet Nam Limited.

Swire Coca-Cola is committed to fostering an environment that values Diversity, Equality, Inclusion, and Belonging. We believe that a diverse workforce drives our goals and contributes to overall success. As an equal opportunity employer, Swire Coca-Cola hires talented individuals from any backgrounds and conditions. We strive to create a work environment that is respectful, inclusive, and free from any form of discrimination, harassment, or intimidation. If you require special assistance due to disability or any other conditions during any stage of the recruitment process, please feel free to contact us via email hrvn@coca-cola.com.vn at any time. We appreciate your interest in joining our team and your commitment to contributing to a diverse and inclusive workplace.